David managed to build quite the reputation at Amazon earning him international recognition as an expert in the field of eCommerce data analytics and personalization, increasing Amazon's annual profit by over $50 million and setting the industry standards for recommendation services and he was now on board at Rich Relevance bringing all that knowledge with him. These three minds combined live and breath leading edge technologies -especially around DATA and driving applied analytics for retailers such as Walmart, Target, Office Depot, Neiman Marcus, etc. in personalization, advertising and merchandising. I crashed this event and learned about their products and technologies, mingled with the Founders (except David) and experienced the richness in RichRelevance. If you're out there David I heard you're quite the character on the mic when you're singing Ice Ice Baby and I would like to get a photo with you too.
Here's their story in animation form:
http://youtu.be/UfPsbqqQVwM
CRASHED IT... Dynamic personalization for commerce that's as cool as ice with RichRelevance!
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